Alter Luxe moissanite is second only to diamond in hardness.

But first and foremost, it is what really matters: ethics, price and values.

Alter Luxe brings the future of jewelry to Italy: moissanite, accessible and conscious luxury.

More than a diamond. Less than the budget

Conscious luxury has a new face.

Moissanite: The Future of Luxury, Today.

Passes the brilliance test,
that of ethics, that of the budget
and yes — even the diamond test.

READ MORE ABOUT THE GEM OF THE FUTURE

50% CARBON

50% SILICON

Moment and Symbol

Elite - Elite - Elite - Elite
Alter Luxe
Alter Luxe

Luxury, without compromise

Alter Luxe was born from the need to give more, without asking for too much.

Alter Luxe was not born to imitate, but to rewrite the rules.

We created a brand that rejects the idea that beauty should cost too much, or weigh on the shoulders of the planet.

We want to offer more in terms of quality, durability and aesthetic impact — without asking for either the inflated price of diamonds or silence about their origins.

True luxury is that which you can choose with pride, not justify.

The Science of Beauty
Alter Luxe

A worthy alternative

We chose moissanite for what it represents.

Moissanite is visually indistinguishable from a diamond, but its soul is revolutionary.

It is not born from mining, conflicts or inflated marketing: it is born from research, innovation, and the desire to propose an intelligent alternative.

It is durable, brilliant and sustainably lab-grown.

With her you don't give up anything, on the contrary: you gain value, transparency and conscious beauty.

This is why it is the heart of every Alter Luxe creation.

The Science of Beauty
Alter Luxe

Brighter. Almost indestructible

Alter Luxe is for those who seek true beauty, without compromise.

Moissanite is second only to diamond in hardness, with a score of 9.25 out of 10 on the Mohs scale.

This means that it resists daily wear and tear, scratches and time, maintaining its beauty intact.

But it's not just about strength: moissanite has a higher refractive index than diamond, which allows it to reflect more light and provide an even more intense brilliance.

Composed of 50% carbon and 50% silicon, it has a structure similar to diamond, but with an ethical and controlled origin.

A jewel that combines science, aesthetics and responsibility.

The Science of Beauty

Court News

Selene Fede Silhouette Curved Ring and Three Stones Marquise Moissanite
Selene Fede Silhouette Curved Ring and Three Stones Marquise Moissanite

Selene Fede Silhouette Curved Ring and Three Stones Marquise Moissanite

Regular price From €159,00 EUR
Sale price From €159,00 EUR Regular price
Oro Oro rosato Argentato/Platino
Curved Silhouette Dress Ring with Three Round Moissanite Stones
Curved Silhouette Dress Ring with Three Round Moissanite Stones

Curved Silhouette Dress Ring with Three Round Moissanite Stones

Regular price From €159,00 EUR
Sale price From €159,00 EUR Regular price
Oro Oro rosato Argentato/Platino
Iris Solitaire Ring 1 ct Moissanite Marquise Cut
Iris Solitaire Ring 1 ct Moissanite Marquise Cut

Iris Solitaire Ring 1 ct Moissanite Marquise Cut

Regular price From €179,00 EUR
Sale price From €179,00 EUR Regular price
Oro Oro rosato Argentato/Platino
Alma Solitaire Ring 2 ct Moissanite Pear Cut
Alma Solitaire Ring 2 ct Moissanite Pear Cut

Alma Solitaire Ring 2 ct Moissanite Pear Cut

Regular price From €179,00 EUR
Sale price From €179,00 EUR Regular price
Oro Oro rosato Argentato/Platino
Athena 1ct Round Moissanite Solitaire Ring with 6 Prong Setting
Athena 1ct Round Moissanite Solitaire Ring with 6 Prong Setting

Athena 1ct Round Moissanite Solitaire Ring with 6 Prong Setting

Regular price From €159,00 EUR
Sale price From €159,00 EUR Regular price
Oro Oro rosato Argentato/Platino
Leona 3ct Oval Moissanite Solitaire Ring with Hidden Halo
Leona 3ct Oval Moissanite Solitaire Ring with Hidden Halo

Leona 3ct Oval Moissanite Solitaire Ring with Hidden Halo

Regular price From €229,00 EUR
Sale price From €229,00 EUR Regular price
Oro Oro rosato Argentato/Platino
Essence
Dynasty
Founder
The Court
Essenza

Like a “yes” that doesn’t need to be explained.

Essence is the collection of those who do not need excesses to feel,
of those who choose with their heart but with a clear mind.
It's for those who know that love is not perfection, but presence.
That the essential is not a little — it is all that matters.

Each ring is a silent gesture that says:
"I see you. I choose you. Forever."

Essence is the beginning of something that will never end.

Beauty, ethics at a fraction of the cost: the new luxury starts here

For those who want it all. And know how to choose it.

Alter Luxe is born from the encounter between the refinement of Italian style , contemporary Arabian luxury and innovation in materials .
A refined aesthetic that combines elegance, vision and modernity.

Alter Luxe pieces lend a noble and modern aura , and speak to those who don't need to show off to stand out .

From the most iconic wedding bands and solitaires to everyday jewelry, each collection gracefully accompanies those who choose to shine authentically.

The Elite

For those who build their own destiny, with style

Dinastia
Fondatore
Essenza
The Elite

For those who build their own destiny, with style